Open RTB 2.5 Bid Response
The response for a bid request will have the following structure:
Bid Response Object
| Attribute | Required? | Description |
|---|---|---|
| id | Yes | ID of the bid request, must match id sent in the request (string) |
| seatbid | Yes | Collection of bids made by the bidder on behalf of a specific seat. |
seatbid
| Attribute | Required? | Description |
|---|---|---|
| bid | Yes | ID of the impression object to which this bid applies, must match id sent in the request (string) |
seatbid.bid
| Attribute | Required? | Description |
|---|---|---|
| id | Yes | ID for the bid object chosen by the bidder (string) |
| impid | Yes | ID of the impression object to which this bid applies (string) |
| price | Yes | Bid price in CPM or CPC (float) |
| adm | Yes | Ad markup (string) |
| nurl | Yes | Win notification URL, it is recommended to use HTTP over HTTPS for nurl (string) |
Notes:
- We support video in interstitial placements.
- The impid must match the one provided in the request.
- The bURL is called when impressions or clicks have been delivered, depending on CPM or CPC from btype field (default CPM).
You can find detailed examples of the Responses you can receive in the example page.