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增加收入的小窍门

We want you to get the best possible earnings based on the traffic you provide us. Below you will find several tips to help you scale up your earnings.  

广告区域位置

能见度高的广告区会有更好的表现,因为广告商希望在用户参与度更高的地方展示他们的广告。因此,了解广告的位置是获得良好收益的关键。

虽然每种广告格式都有自己的策略来获得最大的曝光率,但在设计网站布局和分配相应的广告空间时,所有出版商都应牢记一些通用规则:

a) 始终尝试将广告放置在折页上方,以获得更好的收益。折叠上方的广告无需滚动页面即可显示,这意味着它将是页面加载后最先显示的元素之一。

b) 在运行视频网站(或任何以视频为主的网站)时,请考虑在视频周围和视频中放置广告,因为它们往往比网站上的其他广告更受关注。对于视频内广告,您可以选择使用普通横幅广告区代码,或者使用我们的 VAST 代码(如果您的播放器兼容 VAST)。

c) When listing your thumbnails, consider placing ads within your listings and adapting the ads to your website styling so that they do not stand out as obvious advertising. This can be achieved through different ways: the most common one is by creating a Recommendation Widget and using the Layout options to imitate your website CSS. You can also use the Custom CSS option to add your own styling rules, more information about this in this blog post.

d) Lastly, try assigning different content subcategories to each of your ad zones so as to showcase a wider diversity of ad products. You can achieve this through the various ad zone settings we offer: either by specifying the subcategory or by blocking specific products so as to avoid showing always the same. Alternatively, you can also fetch your page keywords so as to give advertisers an idea of what content is displayed on that specific page. You can find more details about keywords in our blog  

A site with a large amount of quality content and the right proportion of advertising will be more effective than just a placeholder site for ads. Excessive advertising can actually have the opposite effect in your eCPM, so make sure that there is a balance between content and advertising. Remember that we favour traffic quality over quantity  

响应式广告

我们的大部分广告区都可以在桌面和移动设备上显示。根据您的网站布局,您可能有兴趣根据访问网站的设备显示特定的广告格式,或者您可能希望通过特定区域 ID 过滤设备流量。

If you are using our multi-format code, this should no longer be necessary as our multi-format code will display the campaign that yields the highest revenue to you (more details in this blog post) However, if you would still prefer to specify the ad shown in specific environments, our scripts and iframe codes should be compatible with custom integrations in the majority of cases.

例如,您可以添加一个响应式脚本库(如 Jquery),帮助您检测设备环境并确定应显示哪个 popunder,如下例所示:


<script type="text/javascript">
var ad_idzone;
window.onload = function(e) {
if ("function" === typeof MobileDetect) {
var detector = (new MobileDetect(window.navigator.userAgent));

if (detector.mobile()) {
// Mobile device, including tablets
ad_idzone = "AAAAAAAAA";
}else{
// Desktop device
ad_idzone = "BBBBBBBB";
}
}
ad_popup_fallback = false,
ad_popup_force = false,
ad_chrome_enabled = true,
ad_new_tab = false,
ad_frequency_period = 5,
ad_frequency_count = 1,
ad_trigger_method = 2,
ad_trigger_class = "trigger";

var s = document.createElement("script");
s.type = "text/javascript";
s.src = "https://a.realsrv.com/popunder1000.js";
document.body.appendChild(s);
};
</script>

广告拦截流量

Adblockers are a common utility used by the majority of online users. However, this does not mean that you cannot monetize this traffic. If you have already received a payment from us, you can use our anti-ad block solution NeverBlock. This solution will help to prevent your ad zones from being blocked and minimise revenue loss.

Visit the website now for more info and increase the impressions you receive. The difference is immediately noticeable once you have implemented the solution.  

网页加载速度

A crucial aspect for a good SEO is to have a fast page load speed. While Exoclick is trying its best to optimize its ad zone codes and minimize the impact on page load speed, you should review all the JS, files and functions loaded in your site to make sure none of them drag down its performance. You can use tools such as Google Page Insights or Pingdom to assess your current load speed.

快速的加载速度不仅会对搜索引擎优化产生积极影响,还能降低出现超时或其他意外错误的几率,从而避免广告无法加载。