页面内推送：如何创建页面内推送通知活动

In-Page Push is a type of display ad that, while it looks like traditional Push Notifications, it is not displayed within a website’s browser but directly on the publisher’s site. Just like banner ads, the format is fully responsive across desktop, tablet and mobile.  

如何创建页面内推送通知活动

创建广告系列时，请选择推送通知 720x480(图标+图片)或推送通知 192x192(图标)作为广告格式。页面内推送通知是一种区域类型，这意味着所有推送通知广告系列默认都以页面内推送为目标。

如果您想***专门针对页面内推送，则需要在 "区域类型 "部分取消选择其他推送格式：

页面内推送包括左侧的图片(jpeg、png)。文本可包含标题和描述，均不超过 90 个字符。您还可以在文本中使用表情符号。

When uploading the creative, make sure to follow our Compliance guidelines to avoid getting your campaign rejected

Also, when uploading your variation URL, make sure to add dynamic tokens for items such as {country}, {region} or {day} in the titles and descriptions. These tokens will then display localized text to the visitor based on their information, allowing you to target your ads more effectively.

例如，如果您创建了一个标题为 "在 {地区交朋友}！"的页面内推送通知活动，那么来自巴塞罗那的访客就会看到："今晚在加泰罗尼亚交朋友！"。

The rest of the settings are chosen similarly to what you would do with any other campaign. You can find a detailed explanation of each of our targeting settings in the main advertiser section from this documentation

Make sure to enable conversion tracking in your campaign in order to measure the profits from your campaign. This will also allow you to enable advanced optimization features, such as Bidder in order to optimize their bidding prices.

最佳做法

You can find some of the best practices for In-Page Push Notifications in this case study from our blog.