> For the complete documentation index, see [llms.txt](https://docs.exoclick.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.exoclick.com/rtb/zh/fa-bu-shang/exoclick-rtb/exoclick-rtb.md).

# ExoClick RTB 集成

本文档说明合作伙伴如何使用 ExoClick 模板将其平台与 ExoClick 集成，以出售流量。

## 出价请求/响应规范

* [ExoClick RTB 出价请求规范](/rtb/zh/fa-bu-shang/exoclick-rtb/bid-request.md)
* [ExoClick RTB 出价响应规范](/rtb/zh/fa-bu-shang/exoclick-rtb/bid-response.md)

## 要求

* 我们仅允许每个请求出价一次。
* 出价价格可以根据交易所配置按 CPM 或 CPC 计价。
* 出价价格的货币将与您的 ExoClick 账户货币一致（EUR 或 USD）。

## 支持的广告类型

* 横幅：图片
* 直接链接
* 电子邮件点击
* 弹出式广告
* 推送通知：720 x 480 和 192 x 192

## 最佳实践

* 提高连接性能最简单且最有效的方法之一是启用 HTTP 持久连接，也称为“Keep-Alive”。这通过减少连接管理开销以及接口双方的 CPU 使用率，对整体性能产生深远影响。
* 除了出于性能原因建议使用普通 HTTP 外，ExoClick RTB 规范不涉及安全性。


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# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://docs.exoclick.com/rtb/zh/fa-bu-shang/exoclick-rtb/exoclick-rtb.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.