> For the complete documentation index, see [llms.txt](https://docs.exoclick.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.exoclick.com/advertisers/zh/guang-gao-zhu-chang-jian-wen-ti/you-hua-yu-xiao-guo/how-can-test-postback.md).

# 我如何在 S2S 跟踪中测试回传 URL？

## 我应该先做什么？ <a href="#what-should-i-do-first" id="what-should-i-do-first"></a>

开始之前，请考虑以下先决条件：

* 要测试 Postback URL，首先请在转化跟踪部分创建一个目标。你可以按照我们中的步骤创建该目标 [文档。](https://docs.exoclick.com/docs/conversion-tracking/#creating-a-conversion-goal)
* 然后，在你想要跟踪的活动中，确保已添加带有其唯一字符串的转化跟踪标签。有关此步骤的更多信息 [这里](https://docs.exoclick.com/docs/conversion-tracking/#step-1-adding-the-conversions_tracking-token-to-your-campaign-url).

## 逐步说明以重现一次 postback URL 调用 <a href="#step-by-step-instructions-to-replicate-a-postback-url-call" id="step-by-step-instructions-to-replicate-a-postback-url-call"></a>

**1- 进入活动并使用测试变体**

* 前往你设置了跟踪的活动，并在所需变体旁边选择“测试变体”。

<figure><img src="/files/9e07d575e5cab4b51bb36edcc3b20bf751739509" alt=""><figcaption></figcaption></figure>

* 此操作会模拟最终用户点击广告后所经历的过程，并跳转到优惠页的 URL。

**2- 找到转化跟踪字符串**

* 点击“测试变体”后，你将被重定向到落地页。
* 从 URL 中复制转化值，或使用 Redirect Path 之类的重定向工具来查看 URL 并获取转化值。

转化字符串通常看起来像这样：

```
ooddNHNPXHRbHNNU7TG9yZW0gaXBzdW0gZG9sb3Igc2l0IGFtZXQsIGNvbnNlY3RldHVyIGFkaXBpc2NpbmcgZWxpdC4gVml2YW11cyBub24gb2RpbyBtYXNzYS4gRG9uZWMgZGlnbmlzc2ltIGJsYW5kaXQgdmVsaXQgYXQgZWdlc3Rhcy4=
```

<figure><img src="/files/6a178214307a9af0c36e38b716964a3dec56b979" alt=""><figcaption></figcaption></figure>

**3- 在 Postback URL 中插入转化值和目标 ID**

* 将 *GOAL\_ID* 替换为你的目标 ID，并将 *XXXXXXXXXXX* 替换为你的转化值。

```
http://s.magsrv.com/tag.php?goal=GOAL_ID&tag=XXXXXXXXXXX
```

**4- 测试 Postback URL**

* 复制完整的 Postback URL（已替换值）并将其粘贴到任意网页浏览器的搜索栏中。
* 你将收到一个响应，说明 Postback URL 是否正常工作。

***

你可以在我们的文档中找到有关这些响应及其解释的更多信息： [Postback URL 响应](https://docs.exoclick.com/docs/conversion-tracking/#postback-url-responses)

***

<figure><img src="/files/e9706086b3f8f2d17e53608eaaf0b1320c8337d1" alt=""><figcaption></figcaption></figure>

**5- 检查是否成功转化**

* 如果响应显示 **OK**，则表示转化已成功记录。你可以前往管理面板并查看统计数据进行确认。它可能需要几分钟才会显示；只需刷新页面再次检查即可。
* 一旦转化出现，就确认你的跟踪设置在 ExoClick 端运行正常。如果你还使用了其他跟踪器，也请检查其功能，并参考你的跟踪器支持团队寻求帮助。

**需要更多帮助吗？**

如果你需要进一步的帮助，欢迎 [联系我们获取支持](https://www.exoclick.com/contact/).

<br>


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://docs.exoclick.com/advertisers/zh/guang-gao-zhu-chang-jian-wen-ti/you-hua-yu-xiao-guo/how-can-test-postback.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
